You may not have realised it because it happened during the height of the COVID-19 pandemic, but – in case you missed it – Clarins launched their first vegan, cruelty-free, plant-based range. The My Clarins skincare collection is aimed at consumers between 19 and 29 and is designed to tackle common concerns to promote clear, radiant skin.
A smoothie for the skin
This heritage beauty brand took an “in with the good, out with the bad” approach to creating the My Clarins skincare collection. Ingredients including strawberry, goji berries and coconut all feature because of their skin-boosting benefits. Organic coconut water optimises skin nutrition while goji berries and strawberries are antioxidants that help prevent free-radical damage. Other edible botanical ingredients include cranberries, fig, almonds, rice and chestnuts – yum!
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The most notable thing about this range is that it is cruelty-free and vegan-friendly. This means that no furry friends are harmed or exploited during the production process.
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Another way that the My Clarins skincare collection speaks to its youthful demographic is by being more sustainable. The packaging is not only recyclable but is made using recycled materials. And this is a good thing considering that 120 billion units of plastic packaging (and counting!) end up in landfills from the beauty industry alone.
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For consumers who want to put their money where their morals are without compromising on quality, the My Clarins skincare collection is a must-have. Not only is it ethically formulated and packaged but it harnesses fruit extracts and plants to deliver *radiant* results.
Want to make the switch to the My Clarins skincare range? Shop the products online or at your nearest Edgars store.
