Benefit Has Us Blushing

A natural rose-tinted blush occurs when an emotional trigger causes your glands to release adrenaline into your body. It causes the capillaries to widen and brings blood to the surface of the skin, creating the rosy glow. Blushing cheeks are often associated with a healthy glow, attractiveness, and happiness. So why wouldn’t we add a gorgeous blush to our make-up routines?

The Ancient Egyptians invented blusher by mixing animal fat and flowers to create various ruby, crimson, carmine, and coral-toned mixtures which they swept across their cheeks and lips for a rosey-tinted glow. The original influencers of the 50 shades of blush on offer today.

Benefit has made things a bit easier by creating a range of beautiful blushes that add a healthy glow with a sweep of your blusher brush. The make-up company was created by identical twins Jane and Jean Ford and the brand has always been known as the “Face Place” – for good reason. Benefit’s whole approach is one of fun, with kitsch packaging and quirkily named products, which was its differentiating factor when it started.

Today, Benefit boasts 11 WANDERful Blushes on Edgars Beauty. They are sweat-proof, humidity-proof, smudge-proof, non-comedogenic, luminous, light-reflecting and help skin look smoother and more radiant. These blushes come in a variety of colours and tones and all have an eight-hour longwear to give your cheeks and face a soft, bright and airbrushed effect.

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